"When your business is starting out, starting over, stepping up or seeking financing..."
   

 

  
 

             

 

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          »  Legal structure
          »  Ownership
          »  Background - history
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          »  As related to the industry
          »  As related to the market
          »  Thorough and documented market research
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         »  Characterizations of your customers and target audiences
         »   Identify market to be served - trends, geographics, demographics
           »   Advertising and promotion projects
                     wpe39.jpg (804 bytes)cost, timing; anticipated  results of each project
         »   Sales force/sales strategy
         »   Product pricing strategy
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         »  Identify direct and indirect competitors
                      wpe39.jpg (804 bytes)size; age; location; strengths and weaknesses
         »   Industry trends - impact on competitors
         »   Market share

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         »  Duties, responsibilities, functions of management
         »  Education and experience of staff
         »  Description of candidate profiles of (potential) employees
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          »  Describe current assets, condition, age, life expectancy
                 wpe39.jpg (804 bytes)include and differentiate of own vs. leased
          »  List address(es)
                 wpe39.jpg (804 bytes)include property lease and/or ownership/mortgage information
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          »  3 year to 5 year historical schedules/Balance Sheet, Income Statement, Cash Flow
                     wpe39.jpg (804 bytes)detail operating expenses in P&L schedule
                     wpe39.jpg (804 bytes)graphs and charts as appropriate
          »  Financial projections - schedules as above
                     wpe39.jpg (804 bytes)specify intended use of funds
                     wpe39.jpg (804 bytes)include all assumptions
          »  Identify risks
          »  Identify, list personal assets
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           »  Ending the relationship with investors
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           »  Relevant articles and information, literature
           »  Surveys
           »  Demographic research
           »  Advertising samples

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           »  A well-written narrative that pulls the entire package together
                     wpe39.jpg (804 bytes)no more than five pages in length
                     wpe39.jpg (804 bytes)include where you are, and what your goals and targets are
                     wpe39.jpg (804 bytes)how did the business compare to previous targets
                     wpe39.jpg (804 bytes)identify risks to your business

A SOLID BUSINESS PLAN SHOULD BE ABLE TO ANSWER THESE QUESTIONS:

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Contact Donmar Business Services for More Information

 

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Donmarbiz.com is not a registered broker/dealer,
and therefore, does not and will not sell, offer to sell,
or offer to buy any security.  The information presented
on these site pages is provided for basic understanding.

© 1998 Donmar Business Services
Send mail to Webmaster@donmarbiz.com with questions or comments about this web site.
Last modified: March 2002 - Site Design/Maintained by: Cheryl Sumner-Barnes